Stephanie Ann Digital Marketing | SEO-Focused Content, Email & Website Support
SEO-Focused Content, Email & Website Support
As 2025 comes to a close, I can't help but feel reflective on this crazy year. A lot was going on — personally and professionally — but as a digital marketer and entrepreneur, I faced some unexpected challenges and surprises I hadn't planned for. Riding the Waves of 2025 2025 has been a crazy year.... Continue Reading →
So I’m back on this AI train—but people are obsessed with it right now. It is all you hear about at conferences, networking events, and even in the workplace. Given its popularity, it makes sense to talk about it here. This month's blog is all about changes in SEO now that AI has entered the... Continue Reading →
In today's online space, thousands of podcasts are available across multiple platforms to listen to at any given moment. Spotify, Apple Music, and Google Podcasts are just a few of the most popular platforms filled with content from anything you can think of, including mental health, politics, and even spooky stories. But, despite the quantity... Continue Reading →
In today's world, it's important for businesses to have a strong online presence. This means being active on websites, social media, and other digital platforms where people spend time. But just having a presence isn't enough - you need to engage your audience in a way that makes them interested in your business. To do... Continue Reading →
We often hear that emotions should be kept out of business, but when you are talking about a consumer's emotions, the opinion is quite different. Customer emotions matter in business! It's not a surprise that when a customer feels a certain way about a brand, they are more inclined to take the desired action. Think... Continue Reading →
To kick off 2024, Diana Alexia Creations is going back to basics. As in: how do you write a blog that benefits your business? Sounds silly, but going back to fundamental concepts can give you the inspiration you need to try a new strategy or refine an old one. Writing can be a lot of... Continue Reading →
As any successful business owner or marketer knows, a well-organized and efficient social media marketing strategy is key to achieving your goals. Among the many tools available today, a content calendar represents ideal structure and consistency. In this article, we’ll explore why content calendars are indispensable for businesses and how they help reduce stress while... Continue Reading →
In the ever-evolving landscape of digital marketing, content remains on top. Crafting compelling content can help your brand stand out, engage your audience, and boost your SEO rankings. However, even the most experienced marketers can stumble into common content marketing mistakes. In this article, we’ll explore five of these mistakes and provide expert advice on... Continue Reading →
The impacts of improving your visual content in your marketing efforts are more important than many realize. Whether your business is online via Facebook Ads, your website, or social media, visual content is critical to your presentation in the online space. Visual content is vital for connecting with your audience as the digital landscape intensifies.... Continue Reading →
Social media marketing is creative, fun, and a direct way to communicate with your audience. But, just as there is a level of creativity when making posts and reels, there is also a strategic element that must be considered when creating content for social media platforms. Creating captions that convert can be challenging, and even... Continue Reading →
It might be an odd way to put it, but a brand should be treated like it is its own person with each marketing step taken to create a brand persona that is likable, trustworthy, and remembered. Over the last decade, and with the increase of social media and the internet, users have been exposed... Continue Reading →
It's not uncommon for businesses to start small. In fact, there are many cases where it is a one-man shop who handles every single aspect of the business operations for years, if not indefinitely. As a result, business owners will tackle daunting tasks like accounting, finance, marketing, product development, and lead generation. The good thing... Continue Reading →
Effective marketing is an art where marketers analyze and try different ways to capture the attention and action of their target audience. For newer marketers or those launching a new product, sometimes there is not much information to work with, and it requires a lot of trial and error to see what will work. However,... Continue Reading →
Users today can find themselves overwhelmed with an abundance of information and sources. And it is too easy for them to scroll past or click to the next page rather than read what is right in front of them. But just like there is an overwhelming amount of information out there, it also means that... Continue Reading →
Ever heard of storytelling? As content writers, we are often tasked with creating a situation over a series of posts that not only tells a story but also serves as a tool to build trust with the target audience. Storytelling is a powerful tool in content marketing that connects with your audience on a deeper... Continue Reading →
Small businesses and entrepreneurs face many unique challenges when trying to grow and attract new clients. While it is important that they invest in growth strategies and software, they ultimately carry more risks than a larger business or corporation when determining what tools to pay for. One bad investment in a product or service can... Continue Reading →
So maybe this is a bit of a stretch from our usual blog content. But while CRMs may seem unrelated to what Diana Alexia Creations does, it actually relates to content writing and marketing more than any of us wish it did. According to Salesforce, the definition of Customer Relationship Management—better known as CRM—is software... Continue Reading →
There is a multitude of platforms nowadays that keeps many of us on our phones at varying times of the day. To make things even more challenging for a marketing team, target audiences tend to be on platforms at different times. How could one possibly use all platforms, and why? Let's be honest here, keeping... Continue Reading →
Google Ads, Facebook ads, Linkedin ads--the list of ways to advertise online just goes on and on. It almost hurts to learn that there is even another way to advertise! But, while you can use many different online advertising methods to promote your business, you inevitably will find that some work better than others. Today... Continue Reading →
Fear of the unknown is a natural reaction--especially when you have your own business. We define fear as a natural response when we are faced with the unknown. We tend to feel anxious and are triggered by what is popularly known as a fight or flight response. While this is a normal reaction, we need... Continue Reading →
We have all been there. Where we are doing great things--and have for a long time--and when someone asks us about all our accomplishments, we do not feel they are a sign of success or a big deal. The interesting part of imposter syndrome is that it is not selective on who it affects--most business... Continue Reading →
Whether you are a social media manager, blogger, copywriter, or digital marketer, your tasks will likely fall under content writing. Content writing is any form of written publication created for the web and is a must-know for marketers and businesses today to grow their businesses. Types of Content Writing Content writing comes in many shapes... Continue Reading →
It is crazy to think that 2022 is over, and 2023 is already here. However, as marketers, we must work just as quickly as time progresses to keep up with changes. As time can change in the blink of an eye, so do effective marketing strategies. So, it is vital that businesses periodically look at... Continue Reading →
Remember the early 2000s? Where a blog was a personal digital diary that the internet may or may not have read? There was no concept about relevant content, SEO keywords, or doing it particularly to grow your business. Unsurprisingly, things are so different now. For starters, blogging has become a marketing tool that helps businesses... Continue Reading →
The Latinx community is opening more and more small businesses than any other group of minorities. As a result, it may be the next group of business people that marketers want to focus on next. And this is because the Latin community makes up almost 20 percent of the U.S. population and is expected to... Continue Reading →
Instagram has posts, reels, stories, story highlights, and seemingly growing options for users to grow their following and share content. Since its inception in 2010, Instagram has proven to be one of the most popular and effective social media platforms for connecting with audiences. While at first, marketers did not think that Instagram was a... Continue Reading →
As marketers, when we find something that works, we are quick to let it be. But society and its needs are ever-changing. So, periodically, it would make sense to revisit your content strategy to see where there is room for improvement and what needs to adjust to maximize the effectiveness of a content marketing plan.... Continue Reading →
Email Marketing has proven time and time again to be resilient to the quickly evolving trends of digital marketing, and marketers must keep email marketing as part of their marketing campaigns if they want to encourage a Call To Action (CTA) from their buyers. While there are many ways to have a successful campaign, email... Continue Reading →
We have all been there. It is 3 pm, and the workday is almost over. Maybe around this time, we need a little pick-me-up or snack to keep us going. Unfortunately, it also means that nothing we intend to do gets done. This phenomenon is called Procrastination, and it affects everyone. It does not matter... Continue Reading →
It is not new for Business to Business (B2B) companies to change their practices and enter new markets. Like most industries, they must evolve to survive in our ever-changing global economy. But what do we, as marketers, need to know about it? And what can we learn from businesses entering editorial spaces? Editorial marketing is... Continue Reading →
While watching my favorite Youtubers, no matter the genre, they occasionally have a company sponsoring their video. They will show cookware, hair care tools, VPN services, and mobile games here. At times, the product or services they are promoting do not necessarily match what their Youtube channel is about, but it somehow works. This is... Continue Reading →
We all love to see traffic entering our website. It gives us a good dose of dopamine, just as Likes on Instagram. However, it is not all about traffic that enters your site. As marketers, it is important to think a little deeper. One of the metrics that matter is the number of people who... Continue Reading →
As an influencer, marketer, or even just uploading videos for fun, hashtags are essential on social media platforms like YouTube, Instagram, and LinkedIn. Think of hashtags as the key to how viewers will find your videos, whether by searching the hashtag on the search bar or through a push from the algorithm from watching similar... Continue Reading →
Whether the website is new to the internet or is that of a large retailer, Search Engine Optimization (SEO) is needed to ensure increased traffic to the site. When someone enters the marketing world as a business owner or recent college graduate, they often find themselves overwhelmed by all the new information to optimize their... Continue Reading →
Gen-Z cracks the jokes when it comes to older generations. Like, how Millennials prefer to use Instagram to watch viral Tik Tok videos three weeks later. While I watch Tik Tok videos (as a Millennial, okay), I cannot say that their roast of older generations is too far-fetched. Social media seems like it is always... Continue Reading →
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Stephanie Ann Digital Marketing | SEO-Focused Content, Email & Website Support 
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