Storytelling in Content Marketing

Ever heard of storytelling? As content writers, we are often tasked with creating a situation over a series of posts that not only tells a story but also serves as a tool to build trust with the target audience. Storytelling is a powerful tool in content marketing that connects with your audience on a deeper... Continue Reading →

3 Free Tools Small Businesses Should Use

Small businesses and entrepreneurs face many unique challenges when trying to grow and attract new clients. While it is important that they invest in growth strategies and software, they ultimately carry more risks than a larger business or corporation when determining what tools to pay for. One bad investment in a product or service can... Continue Reading →

Benefits of Content Writing

Whether you are a social media manager, blogger, copywriter, or digital marketer, your tasks will likely fall under content writing. Content writing is any form of written publication created for the web and is a must-know for marketers and businesses today to grow their businesses. Types of Content Writing Content writing comes in many shapes... Continue Reading →

What You Need to Know About Youtube Hashtags

As an influencer, marketer, or even just uploading videos for fun, hashtags are essential on social media platforms like YouTube, Instagram, and LinkedIn. Think of hashtags as the key to how viewers will find your videos, whether by searching the hashtag on the search bar or through a push from the algorithm from watching similar... Continue Reading →

Social Media Lifespans

Gen-Z cracks the jokes when it comes to older generations. Like, how Millennials prefer to use Instagram to watch viral Tik Tok videos three weeks later. While I watch Tik Tok videos (as a Millennial, okay), I cannot say that their roast of older generations is too far-fetched. Social media seems like it is always... Continue Reading →

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